The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
Marketing, AI, and digital strategy are evolving fast—how do we make sense of it all? The Customer Code breaks down the latest trends, innovations, and disruptions, translating complexity into actionable insights. With the help of AI, your host, Andreas Munzel, deciphers what’s next in customer-centric digital strategy—no hype, just clarity. Tune in to stay ahead in the digital age.
Episodes (12)
Do Marketing Degrees Still Matter? Breaking Down the Debate in the Age of AI
Agentic Commerce: When AI Agents Start Shopping for Us
The Financially Savvy Marketer: Unlocking Business Growth and Investor Confidence
Strategic by Design or Default? Digital Marketing in the Era of AI Automation
Is Your Brand Invisible? Thriving in the Age of AI-Powered Search
Creating True Customer Delight with the 7A Customer Journey Framework
The Future of Chatbots – Personalisation, Ethics & AI Governance
Chatbots as a Business Driver – When AI Outperforms Humans
Humanising Chatbots – When Does Anthropomorphism Work?
The Trust Equation – Managing Customer Trust in AI-Powered Chatbots
Privacy First: The Cookieless Revolution in Digital Marketing